Brian Havertine

COLLATERAL

We believe in clarity.

WH2P views sales and marketing collateral as a segue to initiating a conversation with your target audience. It brings your message to life with copy and design that instantly reflect who you are. Focus and clarity are the key to building trust with any audience – and we apply our expertise to help you deliver clear, consistent and meaningful information.

After all, your reputation is built not only on what you say, but how well you say it.

Microsoft COLLATERAL | B2B When an industry giant like Microsoft knocks, you answer the door. Based on our expertise in the retail technology industry, Microsoft reached out to WH2P to produce a technology partner brochure for the largest trade event in the industry, the National Retail Federation show. To support the brochure, a banner ad and session invitation were also developed, integrating the branding of the Microsoft Dynamics AX for Retail solution.
Annie Prue COLLATERAL | CONSUMER An upscale, specialty clothing retailer, Annie Prue uses unique brand imagery to raise awareness in a quarterly newsletter for frequent shoppers. Loyalty program rewards return customers with special invitations to trunk shows and new designer specials.
FMC Corporation COLLATERAL | B2B Headquartered in Philadelphia, FMC Corporation manufactures and distributes pesticides for several markets and end-uses. The client needed a collateral system developed that would be consistent with corporate marketing and also addressed the many markets in a non-confusing manner.
Gore-Tex brand outerwear COLLATERAL | B2B Sales collateral for Gore fabric technologies and Gore-Tex brand outerwear creates a consistent look and feel across numerous outerwear segments. Custom color palette, photography and layout standards reinforce the brand image of the entire line, while allowing flexibility to demonstrate individual product attributes.
Cabo Wabo Tequila COLLATERAL | Point of Sale Cabo Wabo Tequila was born from the passion of rock icon Sammy Hagar and his quest for finer things in life. Our mission was to create a sales brochure and in-bar promotional tool worthy of this genuine, hand-crafted, fun-loving and super premium tequila.
Gettier Security COLLATERAL | B2B Gettier Security wanted to create a literature system for their broad range of security, investigation, workforce and special operations strike force services. A kit carrier, four brochures, rolodex card insert and mailing envelope allow Gettier Security to send integrated company information across the country, increasing awareness and generating leads for all of their services.
Casscells Orthopaedics and Sports Medicine COLLATERAL| Consumer Casscells Orthopaedics and Sports Medicine is a multi-generational family practice founded by one of the pioneers of arthroscopic surgery. The addition of preventative sports medicine gave us a chance to update the brand to appeal to a younger, more athletic audience, while maintaining the personal care and family atmosphere of the original practice.
Silvon COLLATERAL | B2B Silvon, a leading provider of performance management software for the manufacturing, wholesale and retail industries, needed collateral to reflect its growing international business. We simplified the very complex suite of Stratum™ brand product solutions with a visual identity that demonstrated how each individual solution fits into the overall enterprise. This design system became a cornerstone for all collateral, and worked to subtly cross-sell the other solution areas.
Wilmington Trust COLLATERAL | CONSUMER Wilmington Trust, a regional bank with traditionally dominant market share came to us for help in developing integrated sales collateral to work across all categories, from investment and wealth services to personal banking. Clean identity system works to present the brand as fresh, trustworthy and a more personable choice than more national competitors.
American Woodmark COLLATERAL | B2B High-quality custom and ready-made cabinets for the residential market, American Woodmark needed to produce quarterly product catalogs that could showcase both new styles and customer favorites in a continually fresh and fashionable way. Catalog included design, photography and production for both American Woodmark and private label brand (Shenandoah Cabinets for Lowe’s Home Improvement).
American Woodmark COLLATERAL | Point of Sale As a premier supplier of kitchen and bath cabinetry in Lowe’s Home Improvement Warehouse stores across the country, American Woodmark was required to merchandise their product lines according to the marketing parameters set forth by Lowe’s corporate. WH2P in a coordinated effort with American Woodmark and Lowe’s developed the complete in-store system including signage, displays, brochures,… continued catalogs and labels for use in the kitchen and bath departments of the stores.
Harting Graphics COLLATERAL | B2B A family-owned and operated business for more than 125 years, Harting Graphics offers a wide array of signage and printing products. Tribute brochure demonstrates the heritage and success of a company that always combined old-fashioned values with state-of-the-art technology.
3704 Kennett Pike, Suite 400, Greenville, DE 19807|Tel 302 479 8330|Fax 866 480 9518|CONTACT US

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